$1,000,000 MRR SaaS (10% Churn) LTV & ARR Calculator
Project Annual Recurring Revenue (ARR), Customer Lifetime Value (LTV), and user retention for a SaaS business with $1,000,000 MRR and 10% monthly churn.
Calculation Inputs
Calculation Results
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Enter inputs on the left and click Calculate to view results.
Formula & Methodology
ARR = MRR × 12; Lifespan = 1 / Churn; LTV = ARPU / Churn
Calculates key SaaS growth metrics for a software business at $1,000,000 MRR.
Frequently Asked Questions
What is a good monthly churn rate for B2B SaaS?
For B2B SaaS, a monthly churn rate under 1%-2% is considered excellent.