E-Commerce Conversion Rate & Revenue Calculator
Calculate the revenue impact of improving your store's conversion rate.
Calculation Inputs
Calculation Results
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Enter inputs on the left and click Calculate to view results.
Formula & Methodology
Revenue = Visitors × Conversion Rate × AOV
Even a 0.5% conversion rate improvement can mean tens of thousands in additional revenue. CRO is often more efficient than paid traffic.
Frequently Asked Questions
What is a good e-commerce conversion rate?
Average is 1-3%. Top stores achieve 3-5%. Luxury/high-AOV stores may have lower rates (0.5-1%). Focus on high-value customers, not just conversion rate.